Australian Tourism Data Warehouse (ATDW)

Connecting Your Business to the National Tourism Network

Australian Tourism Data Warehouse (ATDW) is Australia’s central digital platform for tourism product information. It powers thousands of tourism websites across the country - including Discover Ipswich, Visit Brisbane and Queensland.com.

Your ATDW profile is the primary way your business can be distributed across official tourism channels. If your business is not listed on ATDW, it cannot be featured on Discover Ipswich.

Important update: ATDW listings for eligible tourism businesses in Queensland are now free.

Step 1: Check Eligibility and Get Started

ATDW listings are designed for visitor-focused tourism businesses, including:

Accommodation
Attractions
Tours
Events
Food and drink experiences with visitor appeal

Before applying, review the eligibility guidelines and requirements.

View eligibility and getting started information

Step 2: Create an Account

To list your business, you’ll first need to create an ATDW account.

Account setup support

Step 3: Create Your Business Profile

Your ATDW profile is your tourism shopfront. It includes:

Business descriptions
Categories and facilities
Contact details
High-quality imagery
Booking links
Accessibility information

Strong, compelling content and professional imagery significantly increase your chances of being featured across tourism platforms.

Learn how to create a profile

Keep Your Listing Up to Date

An outdated listing can mean missed opportunities.

Accurate details, current imagery, seasonal updates and correct opening hours all improve visibility and visitor confidence.

It is the responsibility of each business to maintain their ATDW profile.

Learn how to manage and update your listing

Create Deals and Offers

ATDW allows you to promote special offers and seasonal deals - which may be featured in destination campaigns. Deals are a powerful way to:

Drive bookings during shoulder periods
Support major events
Encourage longer stays

Learn how to create deals and offers

Need Support?

If you have questions about eligibility, content quality, or improving your listing for Discover Ipswich consideration, we’re here to help.

Contact the Destination Development team and we’ll guide you through the process.